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Quality matters

Because we care about quality. This is what we do on a daily basis, we are passionate about quality.

We do this because we can't stand the disappointed look on a child's face when their bear splits.

We do this because we are determined to be the best and then to get better every day... and our quality is so good that our bears are suitable from birth.

UK designed, UK owned

All our soft toys are designed in the UK, for the UK market.
So we are confident that they will appeal to your customers.

You are dealing with a British business, family owned and run.

Our products are made in China. We use two factories there, and visit regularly to ensure that high standards remain top of the agenda.

Our carbon footprint

We have calculated the CO 2 emissions of our manufacturing and transportation activities, and offset these by donating money to CoolEarth in order to protect rainforest that is under threat of development.

We redo our calculations every year and make another donation.